RJA came to us to provide a new look and feel for their site. We had already completed a number of other print related projects and had formed a basis for their new corporate identity by refreshing their logo and style guide. I designed and developed the site with some vector illustration help from a colleague. The site was built on the Expression Engine CMS. After launch, conversion rates had increased dramatically. Their sales team was actively using the site more to demo services, and the overall awareness of the brand increased. The new site also provided a basecamp for other direct mail and digital ad media.